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HIKERS® Co. Unveils Innovative Button Fly Suspenders, A Unique Belt Alternative for the Untucked Man
September 25, 2023·2 min read
HIKERS® Co., a pioneer in modern suspender technology, is unveiling its innovative Button Fly Suspenders, a unique alternative to traditional belts.
The Original HIKERS® Button Fly Suspenders are meticulously crafted to attach to the button fly and rear belt loop of pants, ensuring a secure fit without the bulkiness of conventional suspenders. With a minimalist design and a focus on comfort, these suspenders are set to redefine how men keep their pants in place.
One of the standout features of HIKERS® Button Fly Suspenders is the ultra-thin, reinforced rubber buttonhole, which ensures a snug fit without compromising on comfort. Additionally, the adjustable rear strap guarantees that the suspenders stay in place without coming undone, providing a hassle-free experience for the wearer.
Moreover, HIKERS® Co. has expanded its product line with the introduction of Upfitter® Suspenders, a new 3-point, belt-loop suspender variant. These suspenders are designed to be worn either over or under the shirt and are crafted to fit perfectly without any bulky hardware, further showcasing the brand's commitment to innovative, user-friendly designs.
HIKERS® Co, Upfitter® Suspenders, a 3-point, belt-loop suspender
The products had to be fully reimagined to work as undergarments, this required all new hardware and strap materials. While conventional suspender companies rely on the decades-old parts bin, HIKERS® Co. spent years developing these unique patented designs.
With a plethora of positive reviews from satisfied customers, HIKERS® Co. has successfully addressed common issues faced by many when it comes to keeping pants securely in place. The ease of use, especially in the restroom, and the absence of discomfort commonly associated with traditional suspenders, have been highlighted by customers as major advantages.
The launch of HIKERS® Button Fly Suspenders and the introduction of Upfitter® Suspenders mark a significant milestone in HIKERS® Co.'s journey to provide modern, practical solutions for everyday wear. The brand invites folks who like to go untucked to experience the comfort and convenience of their products, which are now available for purchase on their official website and Amazon.com.
Matt Morgan, CEO and Founder of HIKERS® Co. states “so many men appreciate the comfort and style of our product. What started with a prototype using a dog leash, led to $200,000 of sales in its first month with a single Facebook ad, and is now being rolled out to the nation’s largest retailers”.
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Which HIKERS® Co. Suspenders Style is Right for You?
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2-Point Button Fly Suspenders
Try HIKERS® Button Fly SuspendersIf you wear your shirts untucked and most of your pants have a button closure, our original 2-point button fly suspenders might be right for you. They attach to your button fly and rear belt loop, and theyʻre so comfy youʻll probably forget you have them on.
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3-Point Belt Loop Suspenders
Try Upfitter® Belt Loop SuspendersWhen you need to tuck-in your shirts, our 3-point belt loop style is comfortable enough to wear hidden under an untucked shirt, or you can wear them on the outside like traditional suspenders. Plus, if you wear pants with slide or snap closures, these are for you.
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Made in your Size - Adjust to Fit
Find your SizeAll styles are made to fit in your size and can be adjusted to fit by rethreading the rear hook. Every pair has 3 sizes on the strap. If you order a Large, for instance, the strap is adjusted to size Large when they arrive, but it may be tightened down to Medium or Small as well.
Common Questions
Are they comfortable?
Absolutely! How often do you loosen your belt or unbutton your pants? Are you eager to get home at night and change into something more comfortable? When you’re wearing HIKERS® Co. suspenders, your pants can be a little looser because tightness is no longer a factor in keeping them from slipping down. See for yourself: just read a few of our verified Customer Reviews and then try a pair for yourself.
Will they give me a wedgie?
Nope, wedgies don't happen when you order them in your size. It takes much less force to pull pants up than to cinch them on. Wedgies don’t happen with HIKERS® Co. suspenders for two reasons: 1. Your stomach stops them from inching up, and 2. all HIKERS® Co. suspenders come in your size and are adjustable, so the upward tug is Goldilocks perfect.
Do I have to disrobe to go to the bathroom?
Heading to the john could not be easier. HIKERS® Co. suspenders stay in place under your shirt so there’s no need to disrobe. Simply unhook and go about your business. About as quick as a belt and much faster than traditional suspenders.
Standing to pee with HIKERS® Co. suspenders is easy. Most guys don't unfasten them. Just unbutton your pants and let HIKERS® hold up your pants while you do your business. When you need to sit, you can leave your shirt on and try a couple of different options:
Unfasten the rear hook only. Your suspenders will slide forward as you sit down. When you stand up, reach up your back to pull the hook down and refasten. If the hook climbs up your back a little bit while you're sitting and becomes hard to reach, you can try a couple of things to slide it back down to where you can grab it. You can push up on the triangular patch in the front of your HIKERS®, or you can grab the straps near your shoulders to slide them back into position so you can easily reach your hook.
Wonʻt they tear my belt loops?
Nope, it doesn't happen. Considering the construction of Upfitter® Suspenders, the stretch of the straps, and the fact that the weight is distributed evenly around your body, it's not a likely issue. Given the average weight of your pants (even loaded with your phone, keys, and wallet), there's less than a pound of force on your rear belt loop (and there's two sewn seams keeping that loop on tight).
More importantly, we tested these for a full year before launching and have now sold over 100,000 pairs. We can confidently say that belt loops aren't failing with HIKERS® Co. Suspenders.
Why not just wear a belt?
If you're asking this question, you probably don't know how hard it is for some of us to keep our pants up. Whether it's noassatall syndrome or a belly pushing down your belt, for some of us belts simply don't work. And don't even get us started on how unhealthy it is to cinch your belt like a tourniquet around your vital organs all day long!
Got More Questions?
Contact Us anytime via email or check out our FAQ & Comfort Guide where we answer our most frequently asked questions.